The weird thing about selling growth insights, whether it’s software, consulting, or whatever – is that you’re basically creating more work for someone.
Sure, it can be exciting to spot opportunities, etc.
But a hundred new “actionable” ideas also means it takes hundreds of actions to bring those to life…
Zag is certainly no exception.
Whether you’re discovering trends, looking for content gaps, or coming up with new keywords to target, we’ve got an app for that – but it still ultimately results in the same outcome…
Somebody has to spend hours of their life creating content. Either yourself or someone you hire.
(Not to mention the hours of time it took to generate those ideas to begin with – even with our tools or someone else’s).
For this reason, along with giving Zag a unique competitive advantage – we’ve been secretly working on an entirely new product line…
What if You Could Put Your Entire
Content Strategy On Autopilot?
I’m talking about both:
- 100% Done-For-You Strategy, and
- 100% Done-For-You Content Creation
In simple terms, this means having our team dive into your market, find opportunities specific to you – and – then actually create the content based on those opportunities… without you ever lifting a finger.
Competitive Content Gaps:
One of the easiest wins in SEO is simply letting your competitors show you where the traffic (and the money) is by analyzing their organic strategy. Specifically, isolating the keywords where they’re ranking, and where your site has zero visibility.
Then you just create dedicated content, targeting each “gap keyword” (1 KW per article), and add it to your site.
Discovering your content gaps vs your competitors is easy enough, but knowing which gaps matter is a different story.
And then on top of that – who’s gonna create 10’s or 100’s of in-depth articles to properly activate the strategy?
Well, what if we did both of those things for you? Where our analysts isolate your most promising content gap opportunities for you – and then our writing team actually creates quality, in-depth articles based on those gap opportunities?
Finding & Riding Trends:
Discovering meaningful trends is as much art as it is science.
Using tools like Topical Thunder, it’s not hard to find the most-shared content for your core keywords, or monitor the hottest threads across reddit & various forums.
But separating actual trends from “noise” takes an experienced eye, and consistent monitoring.
In addition, even if you get everything just right, tapping into trends is a game of averages. Most of your articles will only get you to “first base” in terms of runaway traction. Only a handful are going to knock it out of the park… but you won’t get any home-runs unless you’re swinging consistently.
So again, it comes down to consistently finding trends. And then consistently tapping them with relevant content.
Well, what if we did both of those things for you? Where our analysts find the most promising trends rising in your market – and then our writing team actually creates quality, in-depth articles based on content that’s already high-performing?
Anyway. You get the idea.
The whole idea behind Zag was to offer an all-in-one toolbox for building the ultimate content strategy.
And I think adding DFY research + content fulfillment to the equation is what takes Zag from a machine that spits out ideas… to an engine that can drive substantial growth for you. (On autopilot.)
Early Testers Needed
If this sounds awesome so far, then take a look at the total product line that we’re lining up in this wireframe:
(Ignore the pricing, it’s just placeholder)
We already have the content team in place, and the strategic analysts will be Zag’s existing staff (we’ll train up more later).
But before we build the ordering & automation system (which is no small feat), I want to get some real-life fulfillment flow so that we can pinpoint bottlenecks, optimize systems, get real feedback, and work through unforeseen challenges before opening up the floodgates…
I’m looking for 5 people who think this kicks ass, and want someone else to deliver content ideas and the content itself, based on the services in the wireframe link above.
If that’s you, email me at firstname.lastname@example.org and I’ll shoot over more details like actual pricing, etc. Which will obviously be reduced for brave guinea pigs 🙂
Lastly – after checking out product line (in the wireframe)… are we missing anything?
Is there a type of content you wish someone could put on autopilot for you?
If so, please let me know by LEAVING A COMMENT below…